The Dangers of Setting Annual Goals w/Brian Moran!

 

Today’s guest on the Shane Sams Show is Brian Moran, Co-Author of the New York Times Bestseller, The 12 Week Year!

Brian had a lot of success at a young age, working his way up the corporate ladder, but then he realized that his passion was really in coaching, so he started doing consulting. He came to the realization that companies didn’t need new ideas--they needed implementation. Brian and his business partner had an upcoming conference, so they decided to write the book, and it became a New York Times bestseller.

On this episode, Shane Sams and Brian talk about the practicality of the 12 week year, and the problems that people come across when setting annual goals. Success is about moving forward, and Brian’s method helps people and businesses continually take steps in the right direction. It’s about planning tactically, not conceptually, because you can’t execute concepts.

Learn more about Brian and his book at 12WeekYear.com!

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